Y/Project

Y/Project was a Paris-based luxury fashion label, celebrated for its avant-garde and experimental approach to design. Founded in 2010, and notably led by creative director Glenn Martens from 2013, the brand became renowned for its gender-fluid collections that challenged conventional silhouettes and constructions. It gained global recognition for reinterpreting wardrobe staples with exaggerated proportions, twisted elements, and versatile styling options. Y/Project carved a niche in the designer-luxury market with a distinct aesthetic that merged high fashion with streetwear sensibilities and a nostalgic nod to 90s subcultures. The brand officially ceased operations in January 2025 due to financial difficulties.