Founded in 2018 by Norio Terada in Japan, Yoke is a fashion brand that emphasizes the concept of "connecting" raw materials, techniques, and people through its garments. The brand offers sophisticated, gender-neutral items with a contemporary essence, drawing inspiration from the art world for its color palettes and visual language. Yoke has gained recognition, receiving the Tokyo Fashion Award in 2022 and the Fashion Prize of Tokyo 2025. The brand's products are available globally through its official website, flagship store in Tokyo, and various stockists.
