Warby Parker is an American brand known primarily for its prescription glasses and sunglasses, which have gained acclaim for their style, affordability, and innovative direct-to-consumer sales model. They offer a wide range of sizes in glasses and sunglasses, catering to a diverse audience. The brand's products are designed in-house and are well-known for their custom-fit features and options like free home try-ons and virtual try-on technology. Originally targeted towards millennials, Warby Parker has expanded its reach to include consumers of various ages who appreciate stylish eyewear at a more accessible price point. Although initially focusing on eyewear, they have also ventured into contact lenses and eye exams, enhancing their reputation as a comprehensive vision care provider.
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