- Brands
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- VETRA
VETRA is a revered French workwear brand, established in Paris in 1927, known for its enduring commitment to quality and authentic manufacturing. The brand, a contraction of 'VETements de TRAvail' (work clothes), has maintained 100% of its production in France for over nine decades, upholding traditional craftsmanship. Initially outfitting French industrial workers, VETRA has evolved into an international icon, celebrated for its robust garments and timeless appeal. It offers a comprehensive range of clothing for both men and women, distributed through select stores worldwide, particularly in Japan and the USA, catering to consumers who value heritage, durability, and a genuine story behind their attire.
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