KYRRA is a contemporary women's fashion brand, founded in 2020 by Imelda and Mesa, that draws inspiration from a relaxed Australian lifestyle. The brand explicitly champions "Modern Femininity" and features thoughtfully designed prints created by local Indonesian artists. With a global reach, KYRRA serves a significant customer base across Indonesia, Singapore, Malaysia, Australia, and the Philippines. The brand's collection, available at a mid-range price point, offers a balanced assortment of apparel and accessories, focusing on comfortable silhouettes, premium materials, and intricate details for an effortless, print-focused aesthetic.
