Collusion is a contemporary fashion brand launched in 2018, exclusively available through ASOS, and based in the United Kingdom. It targets a Gen Z audience with an ethos centered on inclusivity, collaboration, and experimentation, championing gender-fluid and animal-free designs. The brand is known for its affordable price points, offering a wide range of clothing from t-shirts to dresses and denim. Collusion's aesthetic features bold, radical designs, oversized silhouettes, and a mix of prints and patterns, often reflecting influences from streetwear and 90s culture.
