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PURE WHITE TONER - Attitude Hair Dye - 135ml
Product Description
Discover the transformative power of Attitude Pure Toner, designed for pre-bleached hair at level 9 and above. This vegan and cruelty-free toner eliminates unwanted yellow tones to reveal stunning platinum blonde locks. Formulated without harsh chemicals like peroxide and ammonia, it ensures a gentle touch for professional-quality results at home. Hydrating and nourishing, this toner sets the stage for vibrant pastel colors, perfect for the stylish individual looking to elevate their hair game. From the brand: Pure will have you looking clear as the driven snow! This toner removes yellow undertones from pre-bleached hair that’s at least at level 9 (light blonde), to make it appear platinum blonde. • DIY friendly, professional quality. • Vegan, cruelty-free and locally produced in the Netherlands. • Hydrating + nourishing. • No harsh chemicals - peroxide, PPD, ammonia. • Pre-lighten your hair with Attitude Ghosted to achieve the best results. • Do a patch + strand test before colouring, especially with pastels. • Our pastel shades only show up on pre-bleached hair to min. level 9 (light blonde), level 10+ (platinum) recommended. • To keep your colour as long as possible, use Holyplex hair care.











