Sani was a fashion brand founded in 2017 by sisters Niki and Ritika Shamdasani, aiming to bridge Indian and American cultures through their designs. Based in the United States with production in Delhi, India, the brand primarily catered to women seeking modern, South Asian-inspired formalwear and occasion wear, including lehengas, anarkalis, and gowns. They also offered loungewear. Known for their trend-setting approach and high social media relevance, Sani partnered with major retailers like Rent the Runway and Nordstrom, reaching a global audience. The brand emphasized quality craftsmanship and a seamless shopping experience for first-generation South Asian Americans. Sani announced its closure in September 2025.
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