This New Balance 740 sneaker combines nostalgia with modern comfort, featuring an open knit mesh upper and striking Concord Grape and Firefly colorway. The reflective accents enhance visibility, while the innovative ABZORB midsole ensures a cushioned stride. A segmented midsole design and durable rubber outsole offer reliable traction, making it a perfect choice for daily runners and style enthusiasts alike. This iconic design pays homage to Y2K running while delivering contemporary performance features.
From the brand: A daily runner that was the favourite of many devotees over the years, this iteration of the New Balance 740 pays tribute to its roots as it emerges from the archives. Familiar elements of Y2K running, including the open knit mesh upper and segmented midsole, form a strong silhouette in a striking colourway. Dotted with reflected accents, hallmark ABZORB technology offers comfort underfoot. To finish the look, a rubber outsole forms the base, providing durable, reliable traction.
Mesh underlays / synthetic overlays
Reflective accents
ABZORB midsole
New Balance branding details
Rubberized outsoleĀ
Concord Grape / Firefly
Product Code: U740MC2