SAAMR is an Indonesian fashion brand, founded in Bandung in 2020 by Saadiah Adzani and Marsha D Martha. The brand is known for its experimental approach to fabrics and materials, aiming to offer a fresh perspective on everyday wear. SAAMR designs for longevity, incorporating modern updates and exploring cultural roots while embracing individuality. It caters to a forward-thinking audience with a strong sense of personal style, offering a range of apparel including tops, bottoms, dresses, jackets, and accessories. The pricing positions it in the mid-to-upper-mid range, reflecting its focus on unique design and quality craftsmanship.
