Rip Curl is an iconic Australian global active sports brand, founded in Torquay, Victoria, in 1969. Initially focused on surfboards and pioneering wetsuit technology, it has evolved into a leading designer, manufacturer, and retailer of high-quality surfwear and accompanying products for men, women, and children. The brand maintains a strong global presence, embodying "The Search" philosophy—a constant pursuit of the ultimate surf experience. Rip Curl is recognized for its innovative, performance-driven apparel and accessories, catering to a cultural tribe that values an adventurous, laid-back, and authentic surf lifestyle, with a growing commitment to sustainability.
