Proper Cloth

Proper Cloth is a modern luxury menswear brand, established in New York City in 2008, renowned for its custom-fit clothing, with a particular specialization in dress shirts. The brand offers a comprehensive range of made-to-order garments, including shirts, suits, sport coats, pants, sweaters, and outerwear, all crafted from premium fabrics sourced globally. Emphasizing exceptional quality, personalized fit through its 'Smart Sizes' system, and concierge-level service, Proper Cloth targets men seeking professional and sophisticated attire. It combines technological innovation with tasteful design to deliver a refined wardrobe that is both versatile and durable. With international shipping and physical showrooms in the U.S., Proper Cloth positions itself as a premium-commercial brand focused on classic, well-fitting essentials.