PBR

PBR, known as Pabst Blue Ribbon, primarily caters to a young and trendy audience, often associated with the craft beer culture. While the brand is primarily focused on beer production, it has extended into lifestyle merchandise including apparel like t-shirts, hats, and other branded clothing items aimed at beer enthusiasts. They typically offer a range of sizes from small to extra-large in their merchandise. PBR is well-known for its vibrant cultural heritage and its role in American beer history, often representing a vintage yet contemporary lifestyle.