Natori is a prominent American fashion brand, founded in 1977 by Josie Natori and headquartered in New York City. The company is renowned for its high-end women's apparel, particularly intimate wear, sleepwear, and loungewear, which it sells to upscale department stores in the US and over 15 countries globally. The brand is celebrated for its distinctive East-meets-West aesthetic, blending Filipino heritage with contemporary design. Natori has expanded its offerings to include ready-to-wear clothing, fine jewelry, and home textiles, establishing itself as a comprehensive lifestyle brand. The brand emphasizes quality, craftsmanship, and a luxurious yet accessible fit, catering to a woman who values femininity, strength, and individual style.
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