Kule is a New York-based fashion brand, founded by Nikki Kule, known for its modern interpretation of classic preppy style with a playful wink. Originating in 2001 as luxury childrenswear, it relaunched for women in 2015, and now offers collections for men, women, and children. The brand emphasizes high-quality craftsmanship, using premium fabrics like Portuguese cotton, cashmere, and alpaca, with a commitment to creating durable, long-lasting pieces. Kule has cultivated a 'cult' following among fashion enthusiasts and influencers, recognized for its signature striped tees, versatile knitwear, and quirky accessories. The brand maintains a global presence through its e-commerce platform and international retail partnerships, embodying an aesthetic that blends American classicism with a Francophile sensibility.
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