KROST is a New York-based fashion brand founded by Samuel Krost in 2018. It is recognized as a mission-driven and philanthropic label, aiming to raise awareness for societal issues through its products and partnerships with non-profit organizations. The brand's core ethos, encapsulated by its "Support Your Friends" slogan, emphasizes community and social change. KROST offers contemporary unisex apparel, including luxury streetwear staples, and is available globally through major retailers like Nordstrom, Bloomingdale's, and Saks.
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