Jo Gordon is a UK-based fashion brand, primarily known for its luxury knitwear and accessories, handcrafted in Scotland using traditional techniques and local mills. Established in 1995, the brand offers high-quality woollen products for women, men, and home, emphasizing sustainability and longevity. Its global presence is marked by stockists across Europe, North America, and Asia. The brand's market position is artisanal-niche, characterized by its high-quality production, independent design, and a price point reflecting its craftsmanship and materials. Jo Gordon's designs are recognized for their thoughtful use of color and graphic patterns, applied to classic knitwear forms.
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