Founded in Bali in 2018 by Cecilia Basari and Yuli Suri, Isa Boulder is an Indonesian womenswear label that has expanded to include menswear. The brand is known for its eco-conscious, bespoke approach, working exclusively with local artisans and emphasizing handmade pieces, traditional dyeing methods, and sustainable practices. Initially gaining recognition for its swimwear, Isa Boulder has significantly broadened its offering to include a wide range of knitwear and ready-to-wear, such as dresses, tops, skirts, jumpsuits, and trousers. The brand's distinctive aesthetic, often described as 'awkwardly sexy' and anti-archetypal, has garnered international attention and a celebrity following, resonating with fashion-forward consumers who value bold self-expression and ethical craftsmanship.
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