In Bloom by Jonquil is a California-based fashion brand specializing in sophisticated and romantic intimate apparel, sleepwear, and loungewear. Launched in 2007 by renowned lingerie designer Diane Samandi, it expanded upon her successful Jonquil line, known for its lavish laces and intricate details. The brand is designed in Los Angeles and is globally available in prominent department stores such as Nordstrom, Saks Fifth Avenue, Bloomingdale's, and Dillard's. It caters to women seeking comfortable yet stylish pieces that exude feminine elegance, often incorporating delicate fabrics like lace and satin with a vintage-inspired glamour.
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