HUF is a clothing brand founded in the early 2000s by professional skateboarder Keith Hufnagel, known for its deep roots in the skateboarding, streetwear, and sneaker subcultures. The brand offers a range of apparel and accessories, including t-shirts, hoodies, jackets, and socks, typically available in a full range of sizes from S to XL to cater to a wide audience. HUF is particularly famous for its distinctive logo and its collaborations with other brands and artists, which often highlight its skateboarding heritage and contemporary street style. The brand targets a youthful, trend-conscious demographic interested in skate and street culture. Over the years, HUF has grown into a global lifestyle brand, maintaining a strong connection with its core skateboarding community while also appealing to a broader streetwear audience.
