FUBU, which stands for 'For Us, By Us,' is an American clothing brand primarily targeted at streetwear enthusiasts. It was founded in 1992 by Daymond John along with his partners, and it quickly rose to prominence in the 1990s, especially among the African-American community. The brand is known for its distinctive and trendsetting designs in sportswear, jeans, and accessories. FUBU offers a wide range of sizes in its clothing line, accommodating diverse body types. It is renowned not only for its fashion significance but also for its ethos of empowerment and community representation.
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