Evisu is an iconic Japanese denim brand founded in Osaka in 1991 by Hidehiko Yamane, named after the Japanese god of prosperity, Ebisu. It quickly gained acclaim for its meticulous craftsmanship, using vintage shuttle looms to produce high-quality selvedge denim, and its distinctive hand-painted seagull logo on the back pockets of its jeans. While denim remains at its core, Evisu has expanded its product range to include full collections of menswear and womenswear, encompassing t-shirts, shirts, knitwear, outerwear, and accessories. The brand is celebrated globally by collectors and hip-hop enthusiasts alike, known for its blend of Japanese heritage, luxury sensibility, and significant influence on streetwear culture worldwide.
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