DL1961 is a New York City-based premium denim brand, established in 2008 by Faisal and Maliha Ahmed. It is globally recognized for its innovative and sustainable approach to fashion, offering high-performance denim and ready-to-wear for women, men, and kids. The brand operates a vertically integrated facility, emphasizing eco-friendly fibers, minimal water usage, clean dyes, and renewable energy in its manufacturing processes, with production facilities in Pakistan. DL1961 is dedicated to achieving a perfect fit through advanced fabric technologies like XFIT LYCRA and Instasculpt, delivering durable, shape-retaining garments. Positioned as a premium-commercial brand, its products are available in major department stores and reflect a modern, comfortable, and conscious aesthetic.
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