Cowgirl, founded in Ohio in 2020 by Matthew Raymond, is a US-based fashion brand that began as a design practice and evolved into a clothing label. The brand emphasizes timeless design and quality, with many garments made in the USA from imported fabrics, and graphic prints produced in Chicago. Cowgirl's aesthetic is a modern-country-meets-city take on traditional country attire, offering clothing and accessories for women. Their product range includes denim jackets, caps, crew neck sweatshirts, hoodies, and t-shirts, often featuring their 'Cowgirl Script' logo. The brand's pricing positions it in the mid-to-high range, reflecting its artisanal-niche market position. Cowgirl cultivates a cultural tribe that appreciates modern western, California cool, and slow fashion.
