Boutique Unicorn, founded in 2008 in Montreal, Canada, is a fashion brand primarily catering to women. It operates as a local boutique with an online presence, showcasing a thoughtfully curated selection of both local Canadian and international designers. The brand's market position is best described as contemporary-cult, appealing to fashion enthusiasts and trendsetters seeking quality, originality, and an independent streak. Offering a balanced total-look, its inventory spans clothing, accessories, and jewelry. The aesthetic leans towards a sophisticated urban-chic with minimalist influences and an eclectic, avant-garde touch.
Read More
