Bendon Lingerie

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Bendon Lingerie, founded in New Zealand in 1947, is a heritage intimate apparel brand renowned for its unwavering commitment to quality, comfort, and innovative fit. Headquartered in Auckland, it operates a global distribution network, with 45 company-owned stores across Australia and New Zealand, and availability in over 30 countries. The brand primarily caters to women, offering a diverse range of bras, briefs, and sleepwear, including specialized options like maternity, post-surgery, and sports bras. Bendon also extends its offering to men's underwear and sleepwear. It positions itself as a premium commercial brand, emphasizing body positivity and empowering individuals through meticulously designed lingerie that blends classic elegance with modern trends.
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