Ben Davis

Ben Davis is an American workwear and streetwear brand, established in San Francisco, California, in 1935. The brand's heritage is deeply rooted in the garment industry, with its founder Ben Davis's grandfather, Jacob Davis, being the inventor of the original Levi's riveted jeans. Known for its 'Plenty Tough' slogan and iconic gorilla logo, Ben Davis specializes in durable clothing made from heavyweight cotton/polyester blended twill fabric. Initially supplying heavy-duty apparel to workers, the brand gained significant traction within Chicano, African-American, and Filipino youth cultures, as well as in hip-hop and skateboarding communities on the West Coast. Ben Davis offers a balanced range of products for a global clientele, including pants, work shirts, jackets, hoodies, and accessories, maintaining its classic designs and commitment to quality.