Bailey Nelson is an Australian-founded global eyewear brand established in Bondi Beach in 2012. The brand specializes in designing and manufacturing high-quality, stylish prescription glasses, sunglasses, and contact lenses at affordable prices. They operate with a vertically integrated model, controlling design, manufacturing, and retail, and offer comprehensive eye care services including optometry in their stores. Bailey Nelson has a global presence with stores in Australia, New Zealand, and Canada, having exited the UK market in 2023. The brand emphasizes making eyewear accessible and enjoyable for a diverse customer base.
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