Allude is a German luxury fashion brand, founded in Munich in 1993 by Andrea Karg, specializing in high-quality cashmere knitwear. The brand has established a global presence, available in over 700 points of sale worldwide and in more than 37 countries. Allude is renowned for its commitment to exceptional craftsmanship, sustainable production, and a design philosophy that seamlessly blends timeless elegance with modern aesthetics. Beyond its extensive range of cashmere clothing for both men and women, Allude also offers accessories and a unique 'Cashmere Clinic' service to promote garment longevity.
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